So you’ve seen the homepage - that’s the front of the box.
This is the ingredients list.
These are the things that make me, me: the experiences, the grit, the frustrations, and the stand I take.
Want the whole story? Hit play.
Otherwise, here are the ingredients in black and white.
Trusted by Industry Leaders
The Ingredients
Moments that built who I am.
25 years in construction — leadership forged under pressure, leading 1,500 people, projects breaking because of people not tools.
Grit & Resilience — no privilege, no silver spoon, just responsibility, resilience and action.
Skin in the game — walking away from profitable companies, making $100k payrolls with $1k in the account, refusing to accept mediocrity.
Functioning in chaos — clarity where others collapse, turning mess into momentum.
Ontology — the lens I use: language, moods, and the body.
Frustration with Passivity - I’m driven to challenge the tendency to accept dissatisfaction and struggle as normal.
My Stand
Many coaches polish people up for more titles or status - measuring them by systems and turnover, tightening the mask that hides who they really are. Ultimately this makes them more professionally polished but less personally human.
I share this because I’ve observed enough of it.
Too often, it’s about making the exterior look shiny instead of addressing the stench below the surface.
That’s not what I do.
I work with people so they learn to lead themselves - through their own values and standards.
Because when you learn to lead yourself, it changes everything:
Your conversations
Your relationships with others
Your business, work or career
Your future
And your relationship with yourself
Final Invitation
Ready to work together?
When you’re ready to stop pretending and start leading - let’s talk.
You’ve tried everything else. Now it’s time to get honest.
Let’s design a personalised program that brings your goals within reach and helps you operate with clarity, consistency, and composure.
